Press Release – Alien Man

 

ALIEN MAN: MASCULINE LIGHT,
THE HOPE FOR A NEW INFINITY

“ALIEN MAN OPENS A NEW ERA TO REVEAL A MASCULINE ALTER EGO,  ALMOST DIVINE YET SO HUMAN, ON A QUEST FOR LIGHT AND THE ABSOLUTE.  THIS HERO IS THE PROMISE OF AN IRRESISTIBLE ADVENTURE COMBINING STRENGTH AND COMPLETENESS”

THIERRY MUGLER

Under the leadership of Mr. Thierry Mugler, a visionary artist, Alien has awakened to a new era with the creation of Alien Man, its male alter ego, inviting men to experience the extraordinary in their everyday lives.

True to its fantastic universe, it has inspired a new film that is both powerful, due to its unique aesthetic signature, and masterful due to its unprecedented digital narration. It portrays an encounter between two beings in search of light.

For the new Alien campaign, Thierry Mugler has broken the codes of scent creation and invites us to be caught up in the telluric and celestial symbolism of Alien. Alien reinvents itself through the quest for its alter ego. Together, they free the light…

For the first time since its launch in 2005, Alien has found its alter ego: Alien Man.

For Alien Man, MUGLER has called upon a hero, half-man and half-god, in search of new light. The master of his destiny, the Alien man exudes strength and positive energy. He rises above the darkness that inhabits him with the desire to guide trailblazers towards infinite horizons.

If Alien is the daughter of the sun, Alien Man is the son of the night, ready to move towards a brighter dawn…

Alien Man embodies this powerful, determined momentum. A masculine light that radiates new hope.

THE MASCULINE FLORAL INTERPRETATION: AN OVERDOSE OF OSMANTHUS AND LEATHER

Each MUGLER fragrance is an encounter with the unexpected.

“ALIEN MAN IS AN ORIGINAL FRAGRANCE THAT COMBINES EXTREMES. IT IS AN INVADING BEWILDERMENT, A BLEND OF SENSUALITY, OVERWHELMING FRESHNESS AND UNIQUE MAGNETISM. AN OLFACTORY SHOCK WITH UNIQUE INGREDIENTS SUCH AS OSMANTHUS BLOSSOM, BALANCED BY LEATHERY AROMAS AND REINVENTED AROMATICS.”

THIERRY MUGLER 

MUGLER has reinvented the leather fragrance family by overdosing it and giving it a skillful olfactory twist, an overdose of Osmanthus blossom with apricot notes paired with a woody base of smoked beech bark, creating a unique signature that is both reassuring and intriguing.

The emblematic signature of the feminine fragrance, with Sambac jasmine, has transformed into a base of Osmanthus blossom, enveloped by white amber.

It represents virile masculinity that invites the wearer to embark on an extraordinary adventure into a world filled with light.

WOODY, LEATHERY, AROMATIC A VIBRANT CONTRAST

The shock of three ingredients
Two overdoses
One harmony
For a unique Eau de Toilette…
The vibrant contrast of subtle sensuality and electric freshness. The fragrant trail of sophisticated masculinity.

THREE ACCORDS FOR THREE VIBRATIONS

ELECTRIC

Like a surge of energy, the electric vibration resonates within the perfume and generates a positive impulse. This vibration electrifies the composition with its aromatic aniseed freshness and creates surprise through its smoky woody notes. This simultaneously bold, yet reassuring combination radiates positive and intriguing energy.

SOPHISTICATED

The radiant identity of the Alien Man, his divine fire…

A carnal, sophisticated accord that conveys warmth and virility by inviting the wearer into a new world filled with light. Leather, a classic theme in men’s fragrances, has been revisited with a modern Mugleresque spin. Far from being dark, it is pierced with light. The overdose of leather is triggered thanks to its pairing with Cashmeran, a fresh, vibrant and spicy wood.

MAGNETIC

The expression of the Alien Man’s inner strength makes him fascinating. This accord reveals the mysterious, enveloping aromas of the iconic signature of Alien Eau de Parfum: white amber. It also appeals for the floral, leathery notes of Osmanthus. Its slightly smoky, apricot notes are bewildering, yet incredibly masculine and bestow magnetism on the Alien Man.

Alien Man is an Eau de Toilette creation by Jean-Christophe Hérault of IFF, available in 50 ml and 100 ml versions.

A BOTTLE, A POWERFUL SOURCE OF STRENGTH A MONOLITH IN A MAN’S HAND

The new Alien Man bottle is a modern tribute to its feminine alter ego. The bottle represents a new affirmation, simultaneously minimalist, yet graphic.

The shape of the Alien Man bottle retains the architectural structure of the feminine version, although simplified. Its facets have been smoothed, its base hardened, its gold prongs replaced by a solid silver line.

A bold, instantly recognizable form. The geometry of a masculine fragrance with timeless elegance…

“I WANTED TO CREATE A ‘BOTTLE-OBJECT’, A GEOMETRIC AND GRAPHIC MONOLITH. ITS SLEEK LINES AND BLUISH DEPTH BELONG TO A ‘HEROIC’ AND CONFIDENT HERO.”

THIERRY MUGLER

The original amethyst color, Alien’s signature, has been darkened to the extreme. Art and medium collide when color blends with glass to reveal a new shade – a surreal dark blue, soothing and obscure, whic

h also reveals violet tones. A blend of opposites, classic MUGLER: purple, the ultimate Alien code, has also been reinvented…

At the heart of MUGLER’s expertise, the art of making perfume bottles and the desire to create works of art are the pursuit of one same signature. The studio took up the challenge of creating a masculine and sophisticated object connected to the Alien universe.

At the center of this inspiration is the monolith, characterized by its mineral power and graphic design. It is an object at the crossroads of the past and the future, linking the terrestrial to the unknown. A bold shape that was an obvious choice. A power source in a bottle to fit the hand of a new man.

THE EXTRAORDINARY ADVENTURE CONTINUES

More than just a fragrance, it is an experience. Alien Man is accompanied by a body care range for men in search of renewal.

HAIR & BODY SHAMPOO

Its luxurious texture and fragrance surround the Alien man like an aura. Unique masculinity boosted by a new muse.

Hair & Body Shampoo 200 ml

DEODORANTS

Available in spray and stick forms, Alien Man deodorants are the final touch in the Alien routine for men. Providing peace of mind and identifiable by their unique signature, they leave the skin soft and protected.

Alien Man Deodorant Spray 150 ml Alien Man Deodorant Stick 75 ml